Renowned music superstar and entrepreneurial mogul, Diddy is known to have had name changes throughout his career. In the 90s, he was known by three monikers: Puff, Puffy, or Puff Daddy. Following a revitalized image, he opted for P. Diddy and entered into a new era of Bad Boy. In the late 2000s, he got rid of the P and has since been Diddy.
Well, that recently changed over the past couple of years. Now it is official and looks like it is a permanent change. He took to social media for the announcement, while also displaying a book of each of his monikers throughout his legendary career
“Look what I just got in the mail today… It’s official!!! WELCOME TO THE LOVE ERA
Instead of retiring the names, he is simply transitioning from it. Each name represented a persona, fitting for the time. With “The Love Era,” the Bad Boy mogul looks to continue to spread positive vibrations and the zen-like energy of serenity. He has also continued to promote a number of young talent in their respective spaces.